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AmisPet · Brand game
Problem
AmisPet sells pet ID tags. The safety message mattered, but on web and social it rarely got shared — and even fewer people made it to a purchase.
Solution
We saw a game could do the selling better than another banner or brochure. We designed and shipped Amis Rescue: play, share, and understand why the tag matters.
What we built
- Game concept & product design
- Amis Rescue — web game
- Built to be shared
- Clear path from play to AmisPet store
Result
Live at rescue.amispet.cl — less lecturing, more people playing and discovering the product.